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About i3

Welcome to i3! Matt O'Mara is the creator of i3 – Information, Innovation and Insights, a paradigm with information at its centre. Applying i3 thinking can solve problems, create opportunities and realise significant transformation. There are substantial gains to be made for individuals and organisations that can successfully apply the i3 paradigm.

Matt’s accomplishments have been recognised nationally and internationally. International awards include the J. Eddis Linton Information Proficiency Outstanding Individual Award from the Association of Records and Information Management Professionals Australasia for excellence in information management. This award recognises individuals who have contributed highly to the information management profession. Matt was the first New Zealander to be presented with this award.

Matt has worked in numerous sectors (including health, education, defence, commercial, audit, central and local government). Matt’s roles have included general and operational management, CEO, CIO and CTO roles. Matt is a regular key note speaker at international conferences and has previously lectured at Auckland University of Technology and has been a guest lecturer at Victoria University of Wellington.

Imagination is more important than knowledge.
Knowledge is limited.
— Albert Einstein
When you change the way you look at things, the things you look at change.
— Max Planck

i3 offers a wide range of services, from strategic development, advice and consulting through to workshops and training. We offer tailored i3 development training and implementation for organisations who understand the power of the i3 paradigm and want to put it into action.